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Jimmy D. Brown is probably the foremost authority on mailing lists. He is THE guy when it comes to opt-in techniques. The new book offers 94 pages of detail-rich methods regarding:
- Why you need a mailing list, and why it should be of the “double opt-in” type
- How you can create “squeeze pages” to get people to sign up and how you can increase the signup rate
- How you can avoid ‘burning your customers out” from too many sales pitches
- How you can make your customers work for you
- How you can avoid having your messages flagged by your customers’ spam filters.
The book is an easy read, despite the fact that it isn’t written especially for those who are new to marketing. Brown offers a number of techniques specifically designed to increase the percentage of customers who sign up for your lists. Those techniques are, in my opinion, reason enough to own the book.
The bottom line? The List Profit System is a good, useful book that provides a treasure chest of details for obtaining, keeping, and managing an opt-in mailing list and for putting it to the most efficient use possible. If you are interested at all in Internet or affiliate marketing, this book is a must have. Period.
I think that List Profit System represents a good value for your money, especially since the book includes a number of nice bonuses - a squeeze page template, two additional ebooks, and the entire course in MP3 format so that you can listen to it anywhere. Buying this one is a no-brainer.
You can purchase the List Profit System here.
Charlie Essmeier Retro Marketing
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